The Problem
Users need quick background removal for online selling, graphic design, or social media content creation. Desktop tools are complex, while mobile apps often produce poor results or charge high fees.
The Solution
CleanCut uses an on-device AI model to identify and separate backgrounds with pixel-level accuracy. Users simply select a photo, and AI processes it in seconds — supporting background replacement, cutouts, and high-quality image export.
Technology Used
- Frontend: Native iOS (Swift/SwiftUI)
- AI/ML: CoreML with custom-trained segmentation model
- Training Pipeline: Python, TensorFlow for model training
- Backend: Firebase for analytics and remote config
- Image Processing: Core Image, Metal Performance Shaders
Results
- 4.9/5 rating on the App Store with 23+ reviews
- On-device processing — no need to upload photos to servers
- Average processing time under 3 seconds
